Final Project: Logo Design

The last project that our lecturer have gave us is a product that we need to sell and commercialize. The project must have official logo about the product, brochure, mobile kiosk, paper bag, t-shirt, advertisement and so on. So, the picture above is an official logo for our product. The product we are trying to commercialize is CHA-CHA KOMBUCHA. It is a kind of tea that has been mixed with good bacteria. It is one of the health drinks. Thank God that we already settle the task given in the time frame that has been provided by our lecturer.

Lab Test: Poster Design

We were given lab test by our lecturer to make a poster of some cartoon characters. From cartoon character above, we have cropped and arranged according to our own creativity to make it an interesting posters. We have been given 1 hour and a half to produce this poster. Thank God because I can produce this poster well in the given time.

Favorite Superhero (Spider-Man)

Spider-Man is a fictional superhero created by writer-editor Stan Lee and writer-artist Steve Ditko. He first appeared in the anthology comic book Amazing Fantasy #15 in the Silver Age of Comic Books.

My favorite superhero is Spiderman. I love this character because the actions in this story are very exciting. I began to love and watch this action movie at my age of 7 years where at that time, the spiderman's name had been viral in my school. The action of a man who becomes a superhero by removing the web spider from his hands is not anyone who can think of it.

Project 4: Brochure Design (Liverpool Football Club)

For this project, our lecturers asked us to produce a brochure. He gave us two options to produce the brochure whether we would like to make a brochure with themed football club or theme park. We are required to produce a 8-page brochure. So for this project, I decided to make a brochure with themed football club. I decided to choose Liverpool football club as my brochure.

Creative Brochure (IKEA)

I chose this IKEA brochure because I think it is very unique and creative. For me, this brochure really shows what IKEA sells and presents itself. Its very neat and unique brochure and good colour use will cause many customers to be interested in reading the brochure. Brochure that IKEA is trying to convey is a pop-up brochure where the pictures contained in the brochure are in 3 dimensions. So customers will be able to experience the elements in the brochure.

Guerilla advertising

Guerrilla Advertising is an advertising strategy that focuses on low-cost unconventional marketing tactics that yield maximum results. The original term was coined by Jay Conrad Levinson in his 1984 book ‘Guerrilla Advertising’. The term guerrilla marketing was inspired by guerrilla warfare which is a form of irregular warfare and relates to the small tactic strategies used by armed civilians. Many of these tactics includes ambushes, sabotage, raids and elements of surprise. Much like guerrilla warfare, guerrilla marketing uses the same sort of tactics in the marketing industry.

This alternative advertising style relies heavily on unconventional marketing strategy, high energy and imagination. Guerrilla Marketing is about taking the consumer by surprise, make an indelible impression and create copious amounts of social buzz. Guerrilla marketing is said to make a far more valuable impression with consumers in comparison to more traditional forms of advertising and marketing. This is due to the fact that most guerrilla marketing campaigns aim to strike the consumer at a more personal and memorable level.

Guerilla Advertising above shows about how smoking can effect the eye . I love this picture because the message that they trying to deliver is very simple and clear. It does not cost much to produce such ads. It's very effective because when a smoker wants to throw his cigarette , he will automatically read what is written on the trash and try to understand it by looking at the picture that they has painted on the trash.

Project 3: Upin Ipin Design

This project, we are asked to crop some images and make them as pictures that have dialogues that are related to each other. We were asked by a lecturer to put a picture of Upin and Ipin cartoon that was eating and he also asked to insert our own picture in the picture. He asked us to make dialogues related to the pictures in their own way and creativity.

Favorite Brand (SmartMaster)

SmartMaster is a menswear fashion brand & currently has 22 retail stores across Malaysia. SmartMaster takes its years of tailoring experience and provides quality suits, coats, tuxedo and casual wear that reflect your style. From tailor made suits to precision alterations, SmartMaster brings a personal touch to each of our creations. Giving every man a masterpiece to call their own.

I chose SmartMaster as my favorite brand because I was wearing and feeling the comfort of the clothing that was created by this boutique. There is no denying that the price charged for some of the costumes is quite expensive but for me it is worth the quality of the cloth we get.

Project 2: Magazine Cover (Perak Youth)

For the second project, I plan to create a magazine about Perak Youth. I put the word "youth" bigger and  the colour of the flag of Perak as a background to give sign that the magazine is about youth in the state of Perak. I have also been wearing a Silver youth t-shirt to further strengthen the sign that the magazine is about youth in the state. On the front page, I've updated some info about youth activities in the state. I use the appropriate fonts and colours to make my magazine cover interesting to look and clear to read.

Favorite Packaging Design (Oreo Biscuit)

Oreo is a brand of cookie usually consisting of two chocolate cookies with a sweet creme filling, marketed as "Chocolate Sandwich Cookie". Introduced in 1912, Oreo is the bestselling cookie in the United States. As of 2018, the version sold in the U.S. is made by the Nabisco division of Mondelez International.

Why I choose Oreo as my favorite packaging is because I am a person who likes eating food like biscuits. Oreo biscuits are very good to eat or it is also delicious if eaten and mixed with full cream milk. Its packaging is very simple and easy to carry. Its compact and follow the round size of it's biscuit size. The matched colors are perfectly suited to the Oreo flavour itself.

Project 1: Typography Poster

Typography is the visual component of the written word. A text is a sequence of words. A text stays the same no matter how it’s rendered. Is typography an art? That’s like asking if photography is an art. Certainly there are photographers and typographers whose ideas and techniques raise their work to the level of art.

In this project, our lecturers asked us to create a typography based on our own name. So, as you all see the poster above, it is a typography that symbolizes my own name. On the poster, it can be seen that I tried to put the letter 'A' as the starting letter of my name, Arrif. But people always pronouns my name as 'Arep'.  Not forgetting the other letters I have compiled on the side of the letter 'A'.